The Business Development Representative (BDR) is responsible for generating leads for targeted new logo prospects for software and wireless products via outbound contact AND following up on inbound leads from new logo hospitals. The BDR is also responsible for full cycle sales (prospecting to close) of Spok's new subscription software model to small, new logo hospitals (<200 beds).

Essential Duties and Responsibilities

>Develops sales opportunities by researching and identifying potential accounts; soliciting new accounts; building rapport; providing technical information and explanations; facilitating discovery and demo calls/presentations.

>Prospects, qualifies, and generates opportunities with new logo hospital prospects and wireless-only customers (<200 beds).

>Ensures key contact identification, call planning, account qualification as sales priority and needs analysis at all prospect levels.

-Sell the value of Spok technology to executive decision makers

-Increase pipeline through telemarketing efforts and lead conversions

>Uses appropriate outbound contact methods (including cold calling campaigns and e-mail campaigns) to confirm appropriate contacts, qualify and drive leads through the sales pipeline. Drives lead process and converts to meetings for Sales Directors

>Responds to requests for information and coordinates online presentations/discovery calls for new logo prospects or wireless-only customers (<200 beds.)

>Facilitates technical discussions with potential clients through demonstrations and presentations.

>Closes sales opportunities or transfers sales opportunities to Sales Directors as appropriate.

>Accomplishes department and organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.

>Measures and provides effective reporting of key performance indicators.

>Keeps management informed of all activity, including timely input of activity in Salesforce and distribution of summary reports.

-Collaborates with Marketing to ensure campaign results are measured accurately in CRM.

>Ability to meet assigned performance objectives related to lead generation.

>Ensures Market Intelligence.

>Shares with Sales and Marketing teams any trends discovered while talking day-in, day-out to members of the various buyer profiles.

>Expands working knowledge of products and technologies, competitors, and industry trends.

-Remains knowledgeable and up-to-date on changes and developments in the healthcare IT and unified communications industries.

-Updates Spok job knowledge by studying new product descriptions; participating in educational opportunities.

Required Skills, Education and Experience

Spok, Inc., a wholly owned subsidiary of Spok Holdings, Inc. (NASDAQ: SPOK), headquartered in Alexandria, Virginia, is proud to be a global leader in healthcare communications. We deliver clinical information to care teams when and where it matters most to improve patient outcomes. Top hospitals rely on the Spok Care Connect platform to enhance workflows for clinicians and support administrative compliance. Our customers send over 100 million messages each month through their Spok solutions. When seconds count and patients' lives are at stake, Spok enables smarter, faster clinical communication. Spok is a trademark of Spok Holdings, Inc. Spok Mobile and Spok Care Connect are trademarks of Spok, Inc.

At Spok, Inc., we provide equal opportunity to all employees and applicants without regard to race, color, creed, religion, national origin, gender, sexual orientation, age, gender identity, genetic information, disability, protected veteran status, marital status, membership or activity in a local human rights commission, status with regard to public assistance or any other protected status or characteristic. Should you have a disability and need assistance or accommodation in the application process, contact Human Resources at 1-800-852-8935