National Sales Executive
SaaS Sales
Minnetonka, MN US
Posted 58 months ago
Position No Longer Available
Position No Longer Available
Job Description

National Sales Executive

Minnetonka, MN
Winland Electronics, Inc. is an industry leader in the critical condition monitoring services and devices for temperature extremes, humidity, water  presence and more. Products include the EnviroAlert, EA800-ip which provides real-time software solutions (SaaS) for healthcare/medical, pharmacy, grocery and food service, commercial and industrial, IT, and agriculture markets. Winland products are compatible with any alarm system and are available through distributors and integrators worldwide.  To learn more about Winland Electronics Inc., please visit

Job Summary

As a member of the Winland Sales team, the National Sales Executive is responsible for promoting and selling Winland products, the development and management of national sales activities and lead generation for SaaS solutions, establishing third party relationships and providing follow-up services for clients.  The National Sales Executive will be responsible for managing the sales cycle for their assigned clients, in accordance with the company’s sales management philosophies and achieving regular sales quotas. 

Essential Functions
  • Meet or exceed assigned vertical/regional revenue quotas.  
  • Develop and implement strategic sales plan in conjunction with the Marketing and Sales team to increase the SaaS products business within the healthcare/medical, pharmacy, grocery and food service, commercial and industrial, IT, and agriculture channels.
  • Prospect new business through the identification of targeted accounts and developing business through lead generation, cold calling, trade shows, etc.  Maintain pipeline goals. 
  • Build and maintain an effective personal network to further build access to information, leads, contacts, etc.
  • Develop effective partnerships with key decision makers including security partners and end users in assigned target channels.
  • Apply product knowledge, presentation skills and technical understanding to effectively position Winland products to prospects, customers and integrators.  Must be a subject matter expert in order to present complex solutions.
  • Establish strategy prior to the demonstration, tailoring the demonstration to specifically address proof of Winland’s capabilities to solve the prospect’s critical business issues.   
  • Prepare appropriate demonstration data and handouts for presentation. 
  • During sales presentations, position product strengths against the competition, handle objectives professionally and adapt presentation style and answers to questions based on the audience. Must have competitive knowledge. 
  • Quickly follow up with prospects on outstanding issues.  Provide feedback to sales management and product marketing management on any issues.
  • Conduct negotiations on behalf of Winland to secure sales that represent good business within current sales framework, authorities and practices.
  • Apply company sales processes and effectively and efficiently utilize all sales automation systems.
  • Seek and maintain up-to-date knowledge of business concepts and other areas that support arguments and build prospect credibility.
  • Monitor, follow up & report sales activity by account and competitor activities and offerings.
  • Act with integrity and within Winland’s core principles in all activities.
  • Travel as needed, could be >50%.
  • College/University Degree: Bachelor’s in a Technical or business related discipline.
  • Minimum 5 years of experience selling enterprise business solutions. 
  • SaaS solutions preferred. 
  • Track record of success reflected in quota performance.
  • Strong understanding of complex solution sales cycle and solution selling.
  • Excellent oral and written communication skills and interpersonal skills: the ability to communicate with C-level, Finance, Business Development and technical audiences.
  • Proven ability to effectively work with key client executives along with setting appropriate expectations. 
  • Excellent planning, time management, decision making, negotiation, presentation and organization skills.   
  • Strong computer skills using Microsoft office products including Word, Excel, PowerPoint and Social Media.   
  • Experience within healthcare or retail preferred.
  • Experience working with system integrators and partner to sell solution preferred. 
  • Location: Minnesota base, preferred. 


Position No Longer Available
Job Summary
Start Date
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
5 to 10 years
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